Marketing Analytics- Forecasting Models with Excel (Updated 1-2020)

[ FreeCourseWeb.com ] Marketing Analytics: Forecasting Models with Excel (Updated 1/2020)



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MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch

Genre: eLearning | Language: English + .srt | Duration: 54 lectures (6h 54m) | Size: 3.31 GB

Master Marketing Analytics| Forecasting and Time Series analysis | Sales Forecasting| Build Forecasting models in Excel

What you'll learn



Become proficient in using powerful tools such as excel solver to create forecasting models

Learn about two of the most used forecasting tools: simple linear and simple multiple regression

Learn how to estimate the trend and seasonal aspects of sales

Learn to generate forecasts using the Ratio to Moving Average forecasting method

Forecast using dynamic trend and seasonal index using Winter's method

Learn forecasting for new product launch with little or no history about sales of a product

Learn how to use S Curves to Forecast Sales of a New Product

Learn how to forecast product sales even before the product comes to market using popular the Bass diffusion model

Indepth knowledge of data collection and data preprocessing for Linear Regression problem

Understand how to interpret the result of Linear Regression model and translate them into actionable insight



Requirements



You will need a PC with any version of Excel installed in it

Basic understanding of Excel operations like opening, closing and saving a file



Use Winrar to Extract. And use a shorter path when extracting, such as C: drive



ALSO ANOTHER TIP: You Can Easily Navigate Using Winrar and Rename the Too Long File/ Folder Name if Needed While You Cannot in Default Windows Explorer. You are Welcome ! :)



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