Excel 2019 for Marketing Statistics - A Guide to Solving Practical Problems (Excel for Statistics), 2nd Edition

[ DevCourseWeb.com ] Excel 2019 for Marketing Statistics: A Guide to Solving Practical Problems (Excel for Statistics), 2nd Edition



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English | 2021 | ISBN-13 : 978-3030627805 | 257 Pages | PDF, EPUB | 76.26 MB



This book shows the capabilities of Microsoft Excel in teaching marketing statistics effectively. It is a step-by-step, exercise-driven guide for students and practitioners who need to master Excel to solve practical marketing problems. If understanding statistics isn’t your strongest suit, you are not especially mathematically inclined, or if you are wary of computers, this is the right book for you.



Excel, a widely available computer program for students and managers, is also an effective teaching and learning tool for quantitative analyses in marketing courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. Excel 2019 for Marketing Statistics: A Guide to Solving Practical Problems capitalizes on these improvements by teaching students and managers how to apply Excel to statistical techniques necessary in their courses and work.



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